Screen-Time

A brand pays a creator, say $300 for a Reel, on terms like "show the can for 3 seconds, say the brand name, disclose the ad". Today someone watches every Reel to check that, or nobody does. Screen-Time does the check and shows the moment that proves each term. The brand writes its terms in plain English and sends each creator a link. When a Reel comes in: - SAM 3.1 (Meta Model API) tracks the product through every frame of a 15 fps copy, from a text prompt. - Muse Spark compares crops of every tracked object with the brand's product photo and rejects look-alikes, such as a different LaCroix flavor or another brand's can. - Muse Voice Transcribe, given the brand names as keywords, finds where the brand is said and whether the creator says it's an ad. Muse Spark also reads burned-in "#ad" text. - Muse Spark turns the plain-English terms into typed rules, checked in code: seconds on screen, first seconds, one unbroken shot, share of frame, brand said, ad disclosed. - The report gives pay or hold for the creator's fee, with a play button on each term that jumps to the proof. Close calls are flagged "worth a look". - A follow-up agent (Muse Spark with 6 tools) drafts the note to a creator who fell short and queues a re-cut request. It cannot move money: pay is refused in code unless every term passed, and sending a link needs the brand's approval. - The campaign page totals pay and hold across creators, with a CSV export. Every Meta call is itemized on a receipt ($0.11-0.23 per Reel, an upper bound). Accuracy, measured on 11 Reels as delivered: per-frame precision 98.4%, recall 91.1%, against labels drafted by two AI vision passes and checked frame by frame by a person (11 of 11). Method, confidence intervals and the cases it gets wrong: https://screen-time-inky.vercel.app/accuracy Live product (no signup): https://screen-time-inky.vercel.app (start at /judge, "How to judge this in 5 minutes") Built during the hackathon: all of it, first commit Oct 28, 2026. Built by Aldo Tile with Claude Code as the coding assistant. The LaCroix campaign is a test run with friends, who agreed to be shown; not affiliated with LaCroix or Poppi. The demo video's voice is AI (ElevenLabs via fal.ai) and the music is Google Lyria.