MANTRA

Hypercasual studios burn money discovering their prototypes aren't fun: someone has to play each one, judge it, cut ad creatives, and read the metrics; and most prototypes die anyway. Mantra moves the kill decision before the ad spend. An agent powered by Gemini Computer Use plays the game the way a player would; visually, through the screen, with zero access to game state; and delivers a player's verdict on whether it's fun. From there it closes the loop: it generates game variants that each test a hypothesis, produces video ad creatives with Veo, deploys, reads the metrics, and recommends what to keep, kill, and build next.