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Finalist

Asha

Built at Nebius.Build SF · Mar 15, 2026 · San Francisco, CA

Asha — Demo video

Asha is a WhatsApp-native AI assistant that helps small home-based food businesses manage orders and remember customers — all through WhatsApp, with no apps or dashboards to learn. Small home food businesses (meal prep services, home bakers, pop-up kitchens) in the US rely on WhatsApp groups, Instagram DMs, and manual tracking, leading to missed orders, forgotten special requests, and growth capped by what owners can mentally track. Existing solutions liike DoorDash cost $30–250/month and target large brands, pricing out micro-businesses. Ash is an AI assistant that lives in WhatsApp — business owners chat with Ash to set up their business, and customers place orders by texting Ash directly. Ash remembers customer preferences, sends proactive reminders, and provides daily business summaries, turning WhatsApp into a complete order management system.

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